The Elevator, a Guide for Whole Entrepreneurs
The Elevator
Here Comes Disruption
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Here Comes Disruption

Disruption of money.

The immaculate inception moment of Bitcoin over a decade ago marked a new paradigm, one in which all global currencies now face disruptive competition from digital-native currencies.

This competition is playing out as we speak, and slowly balances and dislodges the monopoly of money and state.

As nation-states adopt a digitally native monetary good, the game theory will perpetuate an incredible cycle of momentum.

The dam is starting to break.

Disruption of Media.

The internet disruption to media is obvious: What used to be 3 channels to choose from on cable, turned into 1,000 channels on satellite…

Today there are millions of channels on Youtube, with over 720,000 Hours of Video uploaded every day.

Disruption is oftentimes inversion.

With media, the public creator dwarfs legacy media in its publishing power and reach.

Disruption of Digital Value.

Blockchain tech similarly inverts the creation of new forms of scarcity native to the digital world.

Just as anyone could create a website and start blogging, everyone will soon launch a crypto, token, or NFT as the functional basis of how they do commerce online.

Simply look at Coinmarketcap.com

This will be comical 10 years from now. Right now we’re in a moment where you can list almost every blockchain on one site. This is like the yellow pages for websites.

Coinmarketcap will become more like Google, an indexing engine rather than a list-based page.

The inflation of the total marketcap of crypto will skyrocket into the tens of trillions not simply because of new money inflow, but because of the broad distribution and acceleration of new chain launches.

“On-Chain is the new On-Line”

We have passed the tipping point. There was a time when people discussed having an “on-line” strategy. This strategy eventually switch from default off-line to default online.

We are in the early stages of migrating everything to being “on-chain.”

Everything of value will have digital representations of value, seamlessly transactable on blockchains and wallets.

Telecom Disruption

Helium inverts Telecom. By allowing the public to host hotspot beacons for the internet of things, users are no longer paying to use the network, but being paid to host the network. Helium is the fastest roll out of telecom services ever. Skipping the expensive installation phase of poles and wires and going directly to people’s homes due to a totally unique incentive structure recorded on the blockchain.

Cloud Services Disruption.

Render takes a similar approach to Helium but skips the physical hardware device and utilizes your existing GPU. This is a rendering network that is scalable because it uses individuals as nodes.

NFTs as Business Model Disruption.

NFT’s cut out middlemen by allowing companies to build direct relationships with customers, bypassing existing channels and cutting out middlemen taxes on these relationships.

Coachella can go from tickets to NFT’s – removing Ticketmaster in the process.

Wallets serve as the new basis for this relationship.

NFT’s are no longer just a feature of blockchains, but a truly emerging sector. NFT’s, like websites, are a ubiquitous tool that will form the foundation of the new digital world.

Investment/Corporate Structure Disruption

DAO’s provide a new corporate structure beyond LLC and the Corporation. This structure will find itself especially suitable for capital formation.

Via Balajis,“Mirrortables are to cap tables what stablecoins are to fiat currencies. They streamline and internationalize the logistical mess of angel investing.”


It’s an exciting moment in time, one in which these models have not yet normalized.

Stay in touch, and as always let me know how I can help,

XX I’m David Sherry, I coach early-stage founders, invest in crypto, and write on the overlap of investing, crypto, and the creator economy.

You can join my Telegram chat for more real-time notes on what I’m thinking.

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The Elevator, a Guide for Whole Entrepreneurs
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